The Future of Books is in Your Hands! (Hachette v. Amazon)

If you’re a book lover, or just interested in business, chances are you’ve heard about the recent Hachette v. Amazon “war“. If you haven’t, basically Amazon is upset with a major publishing company about a deal that didn’t go their way. So now they’re restricting sales of books from Hachette Book Group authors.


We just want to read Harry Potter! ūüė•

There have been instances of Amazon not allowing preorders of books by Hachette authors, (Including lots, and I mean lots, of big name authors such as J. K. Rowling!),  ridiculously delayed shipping times for those books, and even raised prices and suggestions of (non-Hachette) books they might prefer to the one they specifically clicked on because they were interested in buying it.

Why is this a big deal? Well, ordinarily it wouldn’t be. Companies have disagreements all the time and create alliances and enemies. What makes this case different is that Amazon pretty much has a monopoly on book sales these days, so their tactics have a great impact on Hachette, its authors, and potentially all writers and¬†readers (as well as the publishing industry as a whole).

When I hear the term “monopoly” used to describe Amazon’s book sales, I immediately think of dystopian societies like in Farenheit 451 in which books are perhaps not yet banned, but are a regulated commodity. If Amazon does one day hold a monopoly on books, it will have a monopoly on what is published, and will be able to censor books to its liking or to act as advertising tools rather than function in the many ways we have come to know literature: as¬†art, companionship, beauty, escapism, etc. This is the extreme, but it’s scary that it is a foreseeable future.


Trinity Library, Trinity College, Dublin

So what can we do?

I feel like the eventual answer is for the publishing industry to gang up on Amazon and create a competing virtual book store, but right now all we can do is support our local book stores. Support libraries and attend readings. And if you want to buy books online, buy them from a book store or¬†publisher website.¬†We need to show¬†Amazon that whatever disagreements they may have with publishers, we as consumers, as writers, as readers, — we have a voice —¬†and books are written for us and by us. And they are purchased by us.

If¬†Amazon wants a piece in that, fine, they can treat readers and writers and publishers with respect. And just maybe, one day we’ll learn to trust them again. But until then, read, write, and realize how precious and fragile this freedom is.

Book Review – Thunder Road by Chadwick Ginther

cropped-thunder-road-mockBeing a recent transplant to Winnipeg and a lover of mythology, Thunder Road has been on my radar for quite¬†a while, but I only recently got around to reading it. Everything I had¬†heard about this novel, from the Norse Mythology to the badass protagonist with nothing to lose, felt familiar to me when I first learned about this book. It reminded me of American Gods. This is not a bad thing because I love American Gods and the juxtaposition of mythology with the contemporary world. So instead of thinking, “Oh look there’s a Canadian rip-off of American Gods which could probably be called Canadian Gods,” I thought, “Great, more awesomeness for me to read!”


Even the covers are similar!

The cover art kind of bothered me because it only makes the novel look more similar instead of standing out as a unique work of its own. It would have been nice to see a cover with the blazing oil sands, a giant amidst the flames, or even some Manitoba landmark.

Thunder Road tells the story of Ted, who¬†was “touched by the Nine Worlds” when he was exposed to the fire¬†giant Surtur¬†during an explosion while¬†working the oil sands in Alberta. After the giant wreaks havoc on the patch and changes Ted’s life forever, he moves to Winnipeg for a fresh start. But once he is exposed to the Nine Worlds of legend, Ted is pulled into the world of Norse Mythology. He is tied down by strangers in a hotel room and branded with markings that give him the power of the gods. I won’t say what happens with the tattoos, because learning about them and what they are capable of is one of the coolest parts of the book and I don’t want to ruin it. Let’s just say he ends up on a yggdrasil_and_dragon_by_tattoo_design-d7652i2world-saving road trip across Manitoba with Loki and a fortune-telling love interest along for the ride.

While there are a lot of similarities between Thunder Road and American Gods, they are two very different novels and the themes they share are ones I could read about a million times and still want more, just as we desire some connection to the old world, to the gods of the past and their place in the present. And Thunder Road does succeed in making that journey a very Canadian one, with a wealth of Canadian landmarks and even mentions of Tim Hortons!

One thing that really sets this novel apart from American Gods, aside from the Canadian/Manitoba focus, is that it is solely based on Norse mythology, whereas although American Gods relies heavily on Norse mythology, it is more about a culmination of world mythologies coming together in America. I loved that theme in American Gods, but I also equally love the focus on one mythology in Thunder Road. And if you have to choose one, Norse Mythology is a pretty damn good choice.

I would recommend this book to anyone who likes urbran fantasy or has any kind of interest in mythology. I’m curious to see where this trilogy goes, so I’ll definitely be reading the second book, Tombstone Blues, some time this summer.




Chadwick Ginther is the author of Thunder Road (Ravenstone Books), a fantasy in which the larger-than-life personalities and onsters of Norse mythology lurk hidden in Manitoba. A sequel, Tombstone Blues, is set for Fall 2013. His short stories have found a home in On Spec, Tesseracts and the Fungi anthology from Innsmouth Free Press; his reviews and interviews have appeared in Quill and Quire, The Winnipeg Review and Prairie Books NOW.